Baby Bindery
Summary of twenty years as a designer and educator, based since 2005 in Providence, Rhode Island; Full-time faculty at Rhode Island School of Design since 2012. This has 1646 words and is filed under: demo.

Curriculum Vitae

Posted by John Caserta on


  • The Design Office, 204 Westiminster St, 3rd Floor, Providence, RI 02903
  •; 401-305-


2004 MFA in Graphic Design, Yale University School of Art
1995 BA in Journalism, University of North Carolina at Chapel Hill



2014–16 Rhode Island School of Design, Department Head of Graphic Design
Highlights from 3-year term:
  • Researched, scripted and implemented new undergraduate core curriculum;
  • Initiated 1-credit workshop format;
  • Initiated and led renovations to graduate studio workspace and creation of exhibition/event space;
  • Staffed 110 courses/year; Added 15 new electives into curriculum;
  • Oversaw NASAD accreditation process for Department;
  • Supervised 3 staff members;
  • Oversaw hiring of three full-time faculty;
  • Garnered press and fostered substantial social media following

Faculty Appointments

2016– Rhode Island School of Design, Associate Professor
2012–16 Rhode Island School of Design, Assistant Professor
2006–12 Rhode Island School of Design, Critic
2011–12 University of Connecticut, Adjunct Faculty


Now The Web & Democracy, Web Programming, Design Studio, Advanced Typography
Recent HTML Output, Digital Bits, Call for Proposals, Graduate Typography
Past Serendipity in the Digital Library, Data-Driven Design, Graduate Studio 1, Visual Systems, Making Meaning, Relational Design


  Brown/RISD Dual Degree Oversight Committee, RISD Research Committee, Search Committees for Dept. of Furniture, Registrar, RISD Design Director
Sample text


The Design Office

2007– Founder and Director of a design-focused work and project space in downtown Providence
  • Co-working space housing 50+ independent practitioners since inception
  • Shared working library;
  • Post-graduate fellowship program;
  • Open-source software projects;
  • Public events and workshops;
  • Support for member projects & critiques;
  • Publisher & distributor of projects;
See website

Custom Flow Solutions

2009–12 Partner and Designer for company designing automated charts and graphs for media companies including Thomson Reuters and The New York Times

John Caserta Design

2005–12 Principal of a solo design practice focusing on information design for new media; Providence, R.I.
  Clients: Rockefeller Foundation, Antenna International, Creative Time, Max Protetch Gallery, Canary Project, American Battle Monuments Commission, Thomson Reuters, Watson Institute at Brown University, The New York Times, Macromedia/Adobe, Visa USA

Early career

2000–01 Quokka Sports, Creative Director
1996–99 Chicago Tribune, Design Director, Interactive News
1995–96 Atlanta Journal-Constitution, News Graphics Staff



2017 “Dear Class of 2017.” Design Observer, Read it.
2017 “Question the Classroom.” Design & Culture. Vol 4, #1 Abstract.
2016 “Kingdoms of God” with L. Widder. Manifest #2
2015 “Which 2016 Candidate Has the Worst Logo?” Politico Magazine
2015 “Thesis Book Project.” Design Observer
2015 Two browser-based images, Printed Web #3
2014 “Documentary Icons.” Icons and essay for The Noun Project
2014 “The iPhone is the new Model-T.” Essay for
2013 “Insights per Minute: On Obfuscation,” Design Observer
2012 “Can one size fit all?” The Noun Project blog
2010 “Instructions,” and “Khmer Rouge.” The Encyclopedia Project. Vol. 2, F–K
2010 Ira Rakatansky. with Lynnette Widder, eds. William Stout Publishers
2009 “It’s a Jungle Out There: What do Meat Labels Mean?” Meatpaper, Issue Six
2007 “Keys.” Tuesday: An Art Project. Issue 1:2
2007 “Pig slaughter, Montenero Val Cocchiara.” Meatpaper, Issue Zero
2004 “Black and White, then, Color.” Multi-purpose. Winterhouse Editions
1999 “Consistency vs. Variety.” Design. Vol 71
1999 “Online Newspapers.” Design. Vol 70


2017 Texas Standard. “New NBA Team Logo Spurs Critiques.” Michael Marks
2016 Eye on Design [AIGA]. “Design in 2016 Should’ve Been…” Madeleine Morley
2016 Eye on Design [AIGA]. “How Does RISD Teach Graphic Design…” Katie Chang
2016 ECT News Network. “Google’s New Fonts Chip Away at Written Language Barriers”
2016 Graphic Magazine. “Notices” and RISD GD part of alumni profile
2016 “Physical and digital spaces of daily interaction.” Interview with Jonathan Pierini
2016 Associated Press. “Designers weigh in on Rhode Island’s new logo?” Michelle Smith
2016 Providence Journal. “Local designers say logo gave wrong message” Mark Patinkin
2015 ThinkProgress. “Why Did The ‘Peace For Paris’ Image Go Viral?”
2015 Boston Globe. “A slow climb back for Providence” (The Design Office)
2015 Through Process. “Episode 25: Go Be Brave: With L. Hitchcock & J. Caserta”
2015 Quipsologies. “Modern Pictograms” website
2014 Box it up. “Letterboxes” Basheer Graphic Books, Singapore
2014 Deskmag. “Coworking in Providence, Rhode Island” Amanda Gray
2014 Providence Phoenix. “DesignWeekRI” Philip Eil
2014 Type Object. Barbara Brownie. Included “Spatial Typography” and “Letterboxes”
2014 Providence Phoenix. “Let’s work together” Philip Eil
2013 Bauwelt. Journal Issue 20.13 “Ira Rakatansky” book review
2012 Quipsologies. “Locally Made”
2013 Providence Phoenix. “Locally Made” Philip Eil
2013 Providence Phoenix. “What to do with the Superman building?” Philip Eil
2013 Pictos. “Modern Pictograms.” Index Books, Barcelona
2012 Downtown Providence. “Independent Design at 204 Westminster”
2012 The Next Web. “This new typeface was made just for interface designers”
2012 Quipsologies. “Modern Pictograms”
2012 Apartment Therapy. “The Design Office’s Vintage Modern Workspace”
2012 Rising in the East: Contemporary New Towns in Asia. Newtown Publishers
2011 Quipsologies. “Flatfile”
2011 Architect’s Newspaper. “Life Drawing”
2011 Quipsologies. “Fall Leaves”
2011 GoLocalProv. “The Design Office: RI’s Creative Collaborative”
2010 Apartment Therapy. “Rakatansky’s Mid-Century Modern Masterpiece”
2010 Architecture Research Quarterly. “Books Received”
2010 Apartment Therapy. “New Book, Ira Rakatansky”
2010 ReadyMade online. “As Modern As Tomorrow”
2010 3D Typography. Mark Batty Publisher. “Letterboxes”
2010 idN Magazine. Eco-Graphics Issue. “Letterboxes”
2010 Providence Journal. “Still Modern at 90”
2010 San Francisco Chronicle. “Providential Find”
2009 Apartment Therapy. “Letterboxes by The Design Office”
2009 Coudal Partners Blog. “Case Study: John Caserta”
2008 Providence Business News. “R.I. artist Recognized for Map of WWII invasion”
2008 Providence Business News. “Design Community is Growing in Ocean State”
2003 Digit. “Smart Art”
2002 Macromedia Showcase: Flash Interface Design. Macromedia Press
2002 eDesign. “XML in Flash”
2001 Communication Arts online. “Quokka Sports Network, Nothing But Net”
2001 Color Harmony for the Web. Rockport Publishers
1997 Redesigning Print for the Web. Hayden Books

Public Lectures / Panels / Juries

2017 Design × RI, 2017 Design Hall of Fame Award, juror
2016 Rhode Island Art & Design Film Festival, Interview with director of The Happy Film
2016 NCMPR (Comm College Marketing/PR) Dist. 1 Keynote: “Growing in all directions”
2016 Providence Public Library, D.B. Updike Prize, juror
2016 AIGA NY, “Designing the Future of Design Education” panel
2016 “Make it Yours” lecture with Design Office members, R.I. Commerce Corporation
2015,16 National Screening Committee, Design, Fulbright-Hays Program, U.S. Dept. of State
2015 AIGA Biannual Design Conference, “Browser to Book” lecture & panel
2015 University of Massachusetts at Dartmouth, lecture of recent work
2015 University of Delaware, Visiting Designers lecture
2015 RISD, “Artisan-Toolmaker” panel
2015 California College of the Arts, “Browser as Tool” lecture
2014 DesignWeekRI, “Organizational Systems” lecture and panel
2014 RISD Museum, “Critical Encounters: Design & Education” panel. Moderator
2013 Brown University Library Digital Scholarship Lecture Series, “Data-Driven Design Systems for the Web”
2013 AIGA Rhode Island, “Making of Modern Pictograms” lecture
2013 RISD “Intersection of Design and Manufacturing” panel
2013 RISD Museum, “Pedagogies Past/Present/Future” panel
2013 Michigan State University, “Visiting Scholars Lecture Series”
2012 RISD Research Colloquium, “Teaching Digital” lecture
2012 WordCamp Providence, “Wordpress for Teachers” lecture
2012 RISD Museum of Art, “Designers on Design” lecture
2012 Harvard GSD, “GSD Talks: Ira Rakatansky” panel
2011 A Better World by Design. Moderator, “Graphics that Inspire” panel
2011 Design Innovation Grant, RI State Council for the Arts. Judge
2011 Pecha Kucha, Providence. “Office Furniture”
2010 RISD Alumni Lecture Series with Ira Rakatansky
2010 Providence Preservation Society. “20th Century Buildings of Providence” panel
2010 Queens College, CUNY. “Vernacular Architecture of the Alto Molise”
2010 Pecha Kucha, Providence. “Favorite Photographs of Ira Rakatansky Buildings”
2005 Center for Documentary Studies at Duke University. “Works in Progress”
2004 The American Press Institute. Panelist, “Assessing Online Story Design”
2003 AltPick Awards. The Alternative Pick’s Awards for New Media Design. Judge
2002–04 SNDies. Society for News Design’s monthly and annual competition. Judge
2001,02 University of North Carolina at Chapel Hill. Speaker, “Multimedia Bootcamp”
1999 University of California, Berkeley. Panelist, “Online Journalism”
1998 The Poynter Institute. Speaker, “Visual Edge” photography conference
1997,98 Society for News Design’s annual conference. Speaker and panelist
1997 AIGA Biannual Design Conference. “The Future of News” lecture & panel
1994–97 NPPA Electronic Photojournalism Workshop


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